Netflix

One Day Premiere

Overview

The Netflix team engaged Waf. to orchestrate launch events for the highly anticipated adaptation of David Nicholls' novel, One Day. We organised three premieres in Bristol, Edinburgh, and London, targeting public audiences in the first two cities and a premium, invite-only event in London. The London event aimed to exude luxury and classic elegance, subtly integrating the story's essence with the Netflix brand.

Delivered

We delivered a premium experience with themed canapés representing different story locations, floral displays echoing the key art palette, a red carpet moment, and a flawless screening. Guests enjoyed an elegant Champagne soirée, a branded photo booth, bespoke postcards, and a silhouette portrait artist, providing keepsakes. The result was a seamless event that captivated and delighted invitees, perfectly aligning with the One Day narrative and Netflix's brand.

Overview

The Netflix team engaged Waf. to orchestrate launch events for the highly anticipated adaptation of David Nicholls' novel, One Day. We organised three premieres in Bristol, Edinburgh, and London, targeting public audiences in the first two cities and a premium, invite-only event in London. The London event aimed to exude luxury and classic elegance, subtly integrating the story's essence with the Netflix brand.

Delivered

We delivered a premium experience with themed canapés representing different story locations, floral displays echoing the key art palette, a red carpet moment, and a flawless screening. Guests enjoyed an elegant Champagne soirée, a branded photo booth, bespoke postcards, and a silhouette portrait artist, providing keepsakes. The result was a seamless event that captivated and delighted invitees, perfectly aligning with the One Day narrative and Netflix's brand.

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